In Vitro Fertilization (IVF) Services Market Size and Growth 2025 to 2034

In Vitro Fertilization (IVF) Services Market Size and Growth 2025 to 2034

The global in vitro fertilization (IVF) services market size was accounted for USD 28.35 billion in 2024 and is estimated to reach around USD 65.82 billion by 2034, growing at a CAGR of 8.78% during the forecast period 2025 to 2034. The in vitro fertilization (IVF) services market is currently growing rapidly as a result of factors such as lifestyle changes that are bringing about an increased rate of infertility, the increase in maternal age, and medical conditions. Other advancing technologies in IVF, like genetic testing and embryo freezing, along with awareness and acceptance of fertility treatments, further support market expansion. Moreover, government initiatives for fertility treatments along with insurance coverage in developed regions have supported accessibility and demand.

IVF Services is advanced assisted reproductive technique used to assist a couple or an individual facing difficulty in conception of a child. In the IVF procedure, eggs are taken out from the ovaries and mixed with sperms in the lab in controlled environment. These embryos then transferred to the uterus for establishment of pregnancy. The IVF services encompass the various procedures that include ovarian stimulation, egg retrieval, embryo culture, genetic testing, and cryopreservation.

In Vitro Fertilization (IVF) Services Market Report Highlights

• North America region was dominant region in 2024.
• Asia-Pacific is expected to witness strong growth over the forecast period.
• By type, the fresh IVF cycle segment led the market in 2024.
• By end use, the fertility clinics segment accounted for the highest revenue share in 2024.

In Vitro Fertilization (IVF) Services Market Growth Factors

• Increasing Infertility Rates: The rates of infertility are on the rise, primarily due to changes in lifestyle, environmental factors, and delayed parenthood. Stress, obesity, smoking, and diet have been major causes of fertility issues in both men and women. The increased demand for assisted reproductive technologies, including IVF, will lead to a higher growth opportunity in the fertility services market. This trend of infertility is driving more people to opt for fertility treatments, and thus, fueling the growth of the market.
• Expansion in Insurance Coverage: Most insurance companies, depending on regions in the world, have now added fertility treatments into their coverage packages. Therefore, there is a likely expansion of this market because many more people can now afford IVF or other assisted reproductive technologies because of an increased population of people that now have such procedures covered in their insurance coverages. With increasing insurance coverage, more people are becoming eligible for such treatments, so more people can undergo treatments. This is thus adding to the growth of the IVF services market around the world.
• Same-sex parenting growing: As societies shift, it's now become commonplace for gay men and women to seek assisted reproduction to procreate. Rising acceptance of same-sex parenting thus grows the demand for services such as IVF and surrogacy. The tremendous scope for a service provider with increasing customer groups through more heterogeneous families is giving impetus for a trend where same-sex parenting fast becomes one of the driving growth factors of the IVF services market.

In Vitro Fertilization (IVF) Services Market Trends

• Increased usage of Cryopreservation: As people delay having children due to work, study, or other personal reasons, there is a growing demand for cryopreservation, especially in terms of egg and embryo freezing. The preservation of reproductive material allows future use, and hence it can provide flexibility to fertility treatments as well as increases their success rate. The trend is driven by technological advancements in freezing methods, such as vitrification, and is gaining popularity among women seeking fertility preservation and couples undergoing IVF.
• Focus on Male Fertility: Male fertility is attracting more attention since it affects approximately 30–40% of infertility cases. It has, in turn, spurred the evolution of new diagnostic methods and treatments, like sperm DNA fragmentation tests and micro-TESE (testicular sperm extraction). Mass awareness programs and male-specific reproductive studies have decreased the stigma attached to male reproductive health and encouraged more men to visit clinics for medical help, thus providing numerous development avenues for the IVF market.
• Globalization of Fertility Clinics: Fertility clinics are spreading their footprints across the globe, providing standardized care and expertise across multiple locations. This globalization ensures better access to advanced technologies, experienced professionals, and diverse treatment options, even in regions with limited local infrastructure. Global players are collaborating with local healthcare providers to establish networks, ensuring high-quality services for medical tourists and residents. This trend supports the growing demand for accessible and affordable IVF services worldwide.

Report Scope

In Vitro Fertilization (IVF) Services Market Dynamics

Market Drivers

• Advances in Reproductive Technologies: Advances in reproductive technologies have brought the efficiency of and success rate for IVF services to greater heights. These innovations include time-lapse imaging, PGT, and advanced cryopreservation. The technologies offer a better scope of selecting an embryo, with minimum risks for genetic disorders and greater patient outcome results. It would also increase the chances of success rate and optimum treatment protocol due to introduction of artificial intelligence into IVF. These tools are going to facilitate the clinic at providing such a personalized service to the customer in a relatively inexpensive manner and in turn raise clientele, therefore growing the global market for IVF services.
• Rising awareness and acceptance: Increasing awareness and acceptance of IVF have driven this market. Awareness was further streamlined through the public education campaign, media coverages, social conversations, that have made IVF treatments less stigmatized as well as it has gained the access to broader and diversified demography including gay couples and solo parents. Growing societal acceptance has also resulted in other people not thinking twice when making a move towards treatment. Awareness is increased further by supportive government policies, corporate fertility benefits, and insurance coverage in some regions. This change in culture coupled with easier access to the same, has made people increasingly dependent on IVF services across the globe and therefore the steady growth curve for this market.
• Global Rise in the Incidence of Infertility: This is the prime growth driver for the IVF services market. Late marriage, changed lifestyles, high rates of obesity, and increasing environmental pollutants all are the main factors for decreasing fertility among men and women. In addition, the number of people who suffer from PCOS, endometriosis, and male infertility is rising, and such patients need more assisted reproductive technologies. With the growing infertility rates, more individuals and couples have been looking for IVF as an option to reproduce, which has immensely increased the demand and growth of IVF services worldwide.

Market Opportunities

• Emergence of IVF in Developing Countries: With increasing adoption of IVF services in developing countries, this market holds immense opportunities for growth. Some of the drivers for the same include growing disposable incomes, rising infertility rates due to lifestyle changes, and an improving healthcare infrastructure. In addition, private fertility clinics are spreading rapidly across India, Brazil, and South Africa, which increases access to IVF services. Medical tourism is also an important factor since inexpensive treatment cost in developing countries draws patients from expensive regions. The trend signifies that the scope for developing markets remains untapped for the development of global IVF services growth.
• Rise in Awareness Campaigns and Supportive Government Initiatives: Awareness campaigns and government initiatives regarding infertility are opening up great opportunities for growth in the IVF services market. The government and nongovernment agencies actively encourage education for de-stigmatization and earlier medical treatment for infertility. Low-cost IVF treatment, insurance cover policies, and conducive rules and regulations of the country of origin like Australia, Japan, and the UK are other measures to facilitate easier access to fertility treatments. Besides, the overall increase in awareness reduces the costs of treatments, which is made easily accessible for all the strata of the society to be involved with the use of IVF treatment procedures.

Market Restraints

• Cost of Treatment is High: A major restraint to the IVF services market has been the expensive cost of the treatment. Since it involves many cycles, expensive medicines, advanced lab techniques, and highly skilled professionals, the entire process is very expensive for the patient.In addition, insurance cover or reimbursement policies in most countries also limit their affordability.The financial impact presented above makes IVF services unapproachable to such a massive population, especially in developing regions. Cost is therefore an important barrier, while demand is gradually on the rise since it is yet to become a common practice.
• Ethical and Legal Issues: Ethical and legal issues associated with IVF procedures also act as a barrier to market growth. The ethical issues related to embryo freezing, selective embryo reduction, and use of donor gametes vary from culture to culture, religious background, and society. Even procedures like surrogacy or genetic modification have been banned legally in some places, which creates regional imbalances in the access of IVF services. Such issues tend to raise regulatory issues and resistance from society that may hinder further expansion of the market. These ethical and legal issues have to be dealt with through careful policymaking and public awareness for greater acceptance of IVF technologies.

Market Challenges

• Ethical Dilemmas: The IVF market faces ethical challenges, mainly about the disposal of embryos, practices regarding surrogacy, and selection on the basis of genetic material. These often lead to controversy in regions that have diverse cultural and religious beliefs, which act as roadblocks for market growth. Fertility clinics must balance the demands of patients, ethical guidelines, and societal norms, which can be challenging, since non-compliance may have implications on reputation and higher regulatory penalties.
• High Operating Expenses: IVF clinic establishment and running is capital-intensive due to the need for highly advanced gadgetry, very well-trained professionals, and compliance with strict regulatory conditions. Smaller clinics cannot vie with larger players; therefore, their participations in the market are very limited. This passes on high costs to patients; hence, many treatments become unaffordable for most, especially in low-income regions. Thus, it is essential to extend accessibility through cost-cutting but without diminishing the quality.
• Lack of Skilled Professionals: The IVF market is devoid of skilled embryologists, reproductive endocrinologists, and fertility specialists. This scarcity of skill prevents quality care and advanced fertility treatments from being accessible to the patients. Training programs and international cooperation are necessary, but the biggest challenge is that it takes too long to create a qualified workforce to cater to the ever-increasing demand for IVF services.

In Vitro Fertilization (IVF) Services Market Segmental Analysis

Type Analysis

Fresh IVF Cycle: The fresh IVF cycle segment has dominated the market in 2024. The fresh IVF cycle is where eggs are removed from a female and fertilized with sperm within a laboratory setting. The developed embryos are inserted into the uterus of the female after a few days of development. This type of IVF cycle is typically the first procedure for women who are under 35 years old, where eggs are of quality, and previous fertility treatments are not required. Fresh IVF cycles are usually done since they have a higher success rate and are also more cost-effective, hence resulting in huge demand in the IVF services market.

Thawed IVF Cycle: In thawed IVF cycles, frozen embryos that were made from a previous IVF cycle are used. These embryos are thawed, then transferred into the woman's uterus. This is very useful for women who have stored some of their embryos from earlier treatments or egg retrievals. Thawed IVF is commonly utilized by those women who opt for delaying their pregnancy or women who have failed in earlier cycles. The advancement in egg freezing and cryopreservation technology has increased the use of thawed IVF cycles in the market.

Donor Egg IVF Cycle: It is the usage of eggs from a donor, which can be fertilized with the sperm of the partner of the recipient or with a donor sperm. This type of IVF is applied when the female eggs are poor quality or even absent, as in premature ovarian failure, advanced maternal age, or genetic conditions. The demand for donor egg IVF is primarily driven by issues of infertility, awareness, and improved success rates, making it a significant portion of the global IVF services market.

End-User Analysis

Fertility Clinics: The fertility clinics has dominated the market in 2024. These are specialized medical facilities that offer different types of reproductive services. Among these are the IVF process, freezing eggs, and more advanced fertility treatments. Most cycles take place within a fertility clinic and allow for highly personalized care, cutting-edge fertility technology, and very high success rates. More people are looking into fertility clinics with increased awareness and accessibility to services. These clinics have gained tremendous patient popularity, providing specialized care targeted to an individual's needs and making them a basic part of the IVF services market.

Hospitals: Hospitals provide IVF services; however, hospitals are generally less specialized as opposed to the fertility clinics. Usually, a hospital is a source of treatment sought by those individuals who face very complex medical problems or various other conditions demanding integrated health services. This is because the improvement in medical technology and the provision of more comprehensive IVF services in large health care institutions enhance the growth of hospital-based IVF services. The growing number of hospitals providing full care under one roof increases the popularity of the hospitals in the IVF services market.

Surgical Centers: Surgical centers conduct IVF cycles, specifically those involving surgeries like egg retrievals or embryo transfers. The surgical centers offer specialized reproductive surgery facilities and have been attractive options for those wanting a more relaxed, ambulatory-based treatment experience. The growth in surgical centers performing IVF cycles is facilitated by the outpatient and minimally invasive trend driving this demand in the IVF services market.

Clinical Research Institutes: Clinical research institutes are also very important in the development of IVF technology. They provide IVF services while conducting studies to improve the treatment outcome. These institutes often focus on improving IVF protocols, researching new techniques, and testing drug treatments related to fertility. The increasing emphasis on research and innovation in fertility treatments is contributing to the growth of clinical research institutes in the IVF services market. They play a critical role in the evolution of assisted reproductive technologies and fertility treatments.

In Vitro Fertilization (IVF) Services Market Regional Analysis

The IVF services market comprises the following region: North America, Europe, Asia-Pacific, and LAMEA (Latin America, Middle East, and Africa). Here is a descriptive overview of every region.

North America hit highest share in the IVF services market

This region contributes largely to global growth since high standards of healthcare, sophisticated fertility treatments, and an increasing demand for assisted reproductive technologies have dominated it. In the United States, for instance, IVF services infrastructure is highly robust, the success rates are very high, and good insurance cover is offered for fertility treatment. Other area of growth includes Canada, wherein the fertility program is now on the rise along with increased government funding. Improving acceptance of the fertility treatment and growing success rate of IVF, coupled with increasing rates of infertility are driving demand for North America's IVF services market.

Europe IVF Services Market Trends

The Europe IVF services market is one of the best in the world, in terms of high expertise in health care, advancement of research, and access to the most sophisticated fertility technologies. The leaders are Spain, UK, and Denmark, primarily due to the highly favorable regulatory environments, broad governmental support, and availability of donor services. Europe's IVF market is primarily boosted by the factors of increasing rates of infertility, sophisticated techniques in freezing eggs, and the recent trend of late parenthood. Other factors enhancing the market are the growing awareness of IVF, low-cost services, and a high number of fertility clinics.

Asia-Pacific IVF services market is growing rapidly

The Asia-Pacific IVF services market is growing rapidly. This growth is due to rising infertility rates, high disposable incomes, and developments in healthcare infrastructure. India, China, and Japan are major countries in this region. India is emerging as the next destination for treatment in the global arena because of its cost-effectiveness and superior services in treatment options. Improving awareness of treatments coupled with the involvement of both governments and the private sectors make a big impact in places such as Japan and South Korea. Growth of the market for the IVF market will see its share increase largely from emerging economies of Asia.

LAMEA region experiences notable growth of the IVF services market

The LAMEA region experiences high growth of the IVF services market wherein fertility treatments share a fair proportion in the Latin American market, the Middle East, and parts of Africa. In Latin America, countries in Brazil and Mexico are facing an upsurge in IVF treatments due to advancements in medical technology fields and higher availabilities of fertility treatments. The Middle East, particularly the UAE and Saudi Arabia, is also growing with high-income populations and expanding healthcare infrastructure. In Africa, despite all the challenges, improving healthcare systems and awareness are beginning to drive demand for IVF services.

In Vitro Fertilization (IVF) Services Market Top Companies

• Vitrolife AB
• Cook Medical
• Merck KGaA
• Thermo Fisher Scientific, Inc.
• Esco Micro Pte Ltd
• Genea Limited
• Ferring Pharmaceuticals
• Hamilton Thorne, Inc.
• Nidacon International AB
• Rocket Medical plc
• EMD Serono
• Kitazato Corporation
• IVFtech Aps
• Zeiss Group 
• Labotect GmbH
• Esco Medical
• The Baker Company, Inc.
• Boston IVF
• Invitrocare Fertility Laboratories Pvt. Ltd.
• EMD Serono, Inc.
• Fujifilm Holdings Corporation

CEO Statements

David J. Schaff, CEO of California Cryobank

• "With an increasing number of couples seeking assisted reproductive options, we are focused on expanding our IVF services portfolio to offer patients greater flexibility and access to high-quality fertility treatments."

Dr. Manish Banker, Founder & Chief Fertility Specialist, Life IVF Center

• "We are committed to advancing the quality and accessibility of IVF services, with an emphasis on cutting-edge technology and personalized care to improve success rates and help our patients build families."

John Donlon, CEO of Fertility Centers of Illinois

• "As the demand for IVF services continues to grow, we are investing in the latest technologies and expanding our clinical networks to provide more patients with the opportunity to achieve their dream of parenthood."

Recent Developments

• In May 2023, AIVF, a developer of AI-driven solutions for IVF clinics, partnered with Genea Biomedx to launch a cutting-edge integrated system. This collaboration combines Genea Biomedx's Geri time-lapse incubator with AIVF's innovative EMA AI platform, enhancing individualized IVF care and offering greater access to advanced, personalized treatment options.
• In June 2022, Oma Fertility, emerging from stealth mode, unveiled its pioneering network of fertility clinics. By leveraging science-driven and AI-enhanced fertility treatments, Oma Fertility aims to set a new standard for IVF success rates, offering families innovative solutions for their reproductive journeys.

Market Segmentation

By Type

• Fresh IVF Cycle
• Thawed IVF Cycle
• Donor Egg IVF Cycle

By End User

• Fertility Clinics
• Hospitals
• Surgical Centers
• Clinical Research Institutes

By Region

• North America
• APAC
• Europe
• LAMEA